List Brokerage Services
Mail list selection made simple.
Choosing a direct mailing list can be a confusing decision. You want to ensure that you spend your money wisely and purchase mailing lists that reach your target audience and help to increase your B2B leads. But how can you be sure? That’s where an Edith Roman Associates List Broker can help with your mailing list rental.
As an ERA client, you’ll work directly with a knowledgeable list brokerage team that’s dedicated to providing you with our wealth of knowledge and industry expertise. We’ll make sure you get your offer into the hands of prospects that are genuinely interested in your product or service. From small businesses to Fortune 500 companies, we can connect your direct mail advertising campaigns with the right people in the appropriate industries. We know which mailing lists are working for offers similar to yours—their update schedules and growth history—and can make targeted recommendations for your direct mail campaign based on that knowledge.
Once you approve our mailing list recommendations, your account team will place your order and manage the production process. On the postal side, this includes merge/purge, key coding, label, tape or electronic production of the final mailing lists, postal preparation to achieve lowest postage cost, and delivery of the "mail ready" lists to the letter shop. For email lists, we handle the implemenation of the tests and follow through on the approval process and continue with tracking and response information to be analyzed.
Through daily status reports, we’ll keep you updated and informed every step of the way. If you require creative input or direction, our copywriters and art directors (all of them direct mail marketing experts) are always available to offer their services.
If you’re looking for a qualifed list broker, you’ll be pleased to find that ERA offers a high level of personalized service to help propel your direct response marketing efforts. Our dedication to servicing our clients from soup to nuts and our willingness to go the extra mile for our clients to ensure -- not just getting the proper list for their mailing --- but that they have a responsive mail piece to send out for their direct marketing campaigns is what separates us from our competitors.
What you should look for in a Qualified List Broker
- Ability to negotiate the best price
- Strong relationships in the list community
- Backed by financial strength
- Expertise to provide effective solutions
- Provides world class customer service
- Proven ability to get the job done
- Understands the changing environment
- Continuously updates process for improvements
- Flexible and quickly respond to your needs
- Part of the entire process
- Anticipates future requirements
- Applies forward thinking marketing strategies
- Offers turnkey solutions
For information on how to choose effective lists, check out Choosing Effective Lists, located in our articles section. This report will help you to: determine the profile of your target market, deal more effectively with list vendors and brokers, identify the right list and effectively test lists before program roll-out.
If you’d like to discuss your business mail list needs, one of our direct mail marketing specialists would be happy to speak with you. Give us a call at 800-223-2194 or click here.